In the midst of his early morning rush, a father hastily prints out a stack of paper coloured in vivid shades of blue and yellow and passes it to his son just as he dashes off to school - his homework.
That was one out of three Facebook films that HP Singapore has collaborated with ELº Films to introduce their latest Deskjet and Inktank printers. Providing quick printer solutions to challenges that a family of three faces in 3 short films, the printer proves itself to be more than an ordinary home printer through its high quality printing and mobile accessibility.
Child talent 'Gen' all hyped up for the first scene with his on-screen father.
Challenging herself to new heights, producer 'Chaza' takes on the role of Director for the shoot this time.
DOP 'Angelo' taking a break during a change of scenes.
Using the RED and Leica Sumicron lens this time for a sleek and warm feel.
Production assistants 'Amanda', 'Isabella' and Editor 'Barney' trying out the new Gazebo tent.
Ending the shoot with an enthusiastic hi-five that says 'Look forward to greater collaborations between ELº Films and HP Singapore.'
Director: Chaza Said
DOP: Angelo Rodriguez
Client: HP Asia Pacific
Executive Producer: Michael Ahmadzadeh
DIT: Pabz Alexander
Editor: Barnabas Chua, Amanda Tan
Producer: Rory Cavanagh
AD: Feliscia Xu
Production Assistants: Amanda Tan, Isabella Lim, Barnabas Chua
1st AC/ Focus Puller: Endra
2nd AC: Ivan Cheong
Gaffer: Peter Tan
Key Grip: Elton
Best Boy Grip: Ryemie
Colorgrading: ELº Films
Kit: RED Camera + Leica Sumicron Lenses
Filmed in Singapore.