In August 2016, the ELº Singapore crew shot a 4 part character piece for the latest campaign for RED CROSS.
The team worked along MullenLowe in developing the 4 stories that highlighted different services of the Red Cross; Transport Aid, Food Aid, (Community-Led Action for REsilience (C.L.A.R.E.) and Red Cross Home for Disabled ( RCHD)
Shot on location in Tampines, Singapore
Shot on the RED EPIC and Cooke Anamorphic Lens Kit
Character 1: 'Madam Koh' - Featured in the 'Red Cross Home for Disabled' film
Character 2: 'Da Silva' - Featured in the C.L.A.R.E' (Community-Led Action for REsilience) Film
Character 3: 'Madam Suria' - Featured in the 'Food Aid' Film
Character 4: 'Noor' - Featured in the 'Transport Aid' Film
Directed by 'Pabz Alexander'
Child of Madam Suria who featured in the 'Food Aid' film
Director of Photography ' Duncan Kemp'
Production Assistant 'Joant Úbeda'
Director 'Pabz Alexander' + Executive Producer 'Michael Ahmadzadeh'
Duncan and Pabz with a top shot of 'Da Silva'
Producer 'Rory Cavanagh'
Big Thanks to the MullenLowe Singapore Team, Producer ' Jonathan Gerard' and the Red Cross Team
(Directors Cut) Red Cross 'Da Silva'
(Directors Cut) Red Cross 'Madam Koh'
(Directors Cut) Red Cross 'Vignettes'