UOB 'The Unlimited'

UOB 'The Unlimited'


Agency (72andSunny):

Executive Creative Director: Johnny Tan
Brand Director: Nicole Lee
Producer: Frances Tan, Pamela Phang
Senior Brand Manager: Hwee En Tan
Art Director: Zara Kok
Copywriter: Isaac Tan

Crew List:

Director: Pabz Alexander
DOP: Tom Welsh, Juffrie Friday
Client: UOB
Executive Producer: Michael Ahmadzadeh
Producer: Dora Claire David
Assistant Producer: Eunice Loh
1st AD: Rory Cavanagh
2nd AD: Grace Lee, Ryan Aw
Production Managers: Barnabas Chua, Nabil Nazri, Feliscia Xu
Production Assistants: Ryan Goh, Hazirah Alam, Ashley Ang
1st AC: Simon Tan, Sudiardi, Lee How Chuen
Cam Op: Ridwan
2nd AC: Aaron Ang
Key Grip: Ryemie
Jnr. Grip: Elliott Small, Chong, Joel Lee
Gaffer: Zahid Mukhlis
Best Boy: Zul
HMU: Hazirah Alam
Art Director: Matilda
Art Director Assistant: Grace Foo, Gracie Koh
Wardrobe: Nazurah
Sound: Cheng Lijie
Editor: Jonan Liang, Ryan Aw, Barnabas Chua
Color Grading: ELº Films
Kit: ARRI Mini + Atlas Orion Lens
BTS: Jonan Liang

Filmed in Singapore


UOB collaborates with 72&Sunny and Electric Lime Films for its latest film revolving around the theme of "Unlimited". Giving unique perspectives on different visual stimulus, the three featured CEOs were put to a challenge with a special surprise image that will make them rethink about their perspective towards PWDs, letting viewers see how positive and open their minds really are.


Director Pabz Alexander monitoring an outdoor shot.

DOP Tom Welsh on the Easyrig + Alexa Mini.

2nd AC Aaron, DOP Tom Welsh & Gaffer Zahid.