On set | Mastercard

electriclime° linked with Craft WW for futuristic
Expo 2020 Dubai piece

With the gates open and welcoming the world, Expo 2020 Dubai continues to share its exceptional vision of a brighter future.

With Mastercard’s focus on innovation, digital transformation, and sustainability as the official payments partner of Expo 2020 Dubai, electriclime° collaborated with Craft WW to showcase Mastercard’s level of advancement at the global event.

Spanning over four days, the film was shot across an array of phenomenal locations; from the breathtaking views of Ajman’s mangroves, to the Expo site itself. These locations served as beautiful backdrops while viewers followed a host of characters of all ages and nationalities.

From parents and children, to grandchildren and grandparents, Pedro Tejada and Josep Pardo, our international directors from Brazil, captured the togetherness of Expo and its celebration of diversity.

Alongside onsite shooting, the innovative use of projectors and holograms at a studio, with the addition of CGI during post production fully encapsulated the futuristic and technological feel of the Expo 2020 Dubai vision and Mastercard’s advancements.

 

Check out the full on set film below.

On Set | Audi

On Set | Audi

New Director | Dania Bdeir

New Director | Dania Bdeir

Meet The Team | Dubai

Meet The Team | Dubai

On Set | Dyson

On Set | Dyson

BTS | Riot Games In Berlin

BTS | Riot Games in Berlin

On Set | Estée Lauder

On set | Estée Lauder

Senior Producer | Dora Claire David

Senior Producer | Dora Claire David

News | Grace Rached Internship Program

News | Grace Rached Internship Program

Producer | Layal Mooti

Producer | Layal Mooti

Electriclime° | 2022

electriclime° | 2022

On Set | Saudi Arabia

On Set | Saudi Arabia

New Director | Electriclime° Welcomes Nick Sullivan To Roster

New director | electriclime° welcomes Nick Sullivan to roster

On Set | Audi RS3

On Set | Audi RS3

Feature | Mariam Gabunia

Feature | Mariam Gabunia

On Set | Electriclime° Provide Snickers Hunger Support

On set | electriclime° provide Snickers Hunger Support

On Set | Electriclime° Creates Futuristic New Look For Intel’s ‘Evo’ Laptop

On Set | electriclime° creates futuristic new look for Intel’s ‘Evo’ laptop

Winners | Electriclime° Clinch Gold At Shots Awards Asia Pacific 2022

Winners | electriclime° clinch Gold at shots Awards Asia Pacific 2022

Top Ten | Electriclime° In Creativepool List

Top Ten | electriclime° in Creativepool list

Behind The Scenes | ClearSore By Toby Morris

Behind the Scenes | ClearSore by Toby Morris

Awards | Electriclime° Accepted Into Campaign Brief’s The Work 2022

Awards | electriclime° accepted into Campaign Brief’s The Work 2022

Interview | Jerom Fischer

Interview | Jerom Fischer

On Set | Mastercard

On set | Mastercard

Feature | Grace Rached

Feature | Grace Rached

Feature | Omar Khalifa

Feature | Omar Khalifa

Awards | Electriclime° Recognised At Immortal Awards

Awards | electriclime° recognised at Immortal Awards

New Director | Clare Pluekhahn

New Director | Clare Pluekhahn

Feature | Daniel Marjan

Feature | Daniel Marjan

New Name | Electriclimefilms Changes To Electriclime°

New name | electriclimefilms changes to electriclime°

New Director | Anthony Pellino

New Director | Anthony Pellino

Awards | Electriclime Nominated In AOTY

Awards | electriclime nominated in AOTY

Feature | Director Dania Bdeir On Estée Lauder Film

Feature | Director Dania Bdeir on Estée Lauder film

Interview | Harrison Bo Born

Interview | Harrison Bo Born

On Set | Crazy Domains

On set | Crazy Domains

Feature | Tobias Ross-Southall

Feature | Tobias Ross-Southall

On Set | Target With Pete Moore

On set | Target with Pete Moore

BTS | The Iconic With Lester Jones

BTS | The Iconic with Lester Jones

Feature | Layal Mooti

Feature | Layal Mooti

Awards | Electriclime°’s Durex Film Shortlisted

Awards | electriclime°’s Durex film shortlisted

On Set | Australian Olympic Committee

On Set | Australian Olympic Committee

Feature | Internship Experience In Dubai

Feature | Internship experience in Dubai

New Director | Pete Moore

New Director | Pete Moore

Q&A | Hopi Allard

Q&A | Hopi Allard

On Set | David Beckham Stars In MBS Spot

On Set | David Beckham stars in MBS spot

16mm Film | DOP Tom Welsh

16mm Film | DOP Tom Welsh

On Set | NCS Looks Into The Future

On Set | NCS looks into the future

BTS | Bacardi In NYC

BTS | Bacardi in NYC

On Set | Electriclime° Battles Through Thunder And Rain In Kuala Lumpur

On set | electriclime° battles through thunder and rain in Kuala Lumpur

On Set | Parker Pens

On set | Parker Pens

Behind The Scenes | KFC Confessions

Behind The Scenes | KFC Confessions

BTS | Electriclime° Teams Up With Pete Moore For Clipsal

BTS | electriclime° teams up with Pete Moore for Clipsal

On Set | Electriclime° Creates Cinematic Film For Acer

On set | electriclime° creates cinematic film for Acer

BTS | Lincoln Aviator In The Dubai Desert

BTS | Lincoln Aviator in the Dubai desert

On Set | Electriclime° Launch Audi E-tron In Singapore

On set | electriclime° launch Audi e-tron in Singapore

Grace Rached

Grace Rached

On Set | Air+ In Singapore And Melbourne

On Set | Air+ in Singapore and Melbourne

On Set | Mexico City

On Set | Mexico City

On Set | Sony In Mongolia

On set | Sony in Mongolia

On Set | Head Start Homes

On set | Head Start Homes

Electriclime° | Sustainable Set

electriclime° | Sustainable Set

On Set | Dettol

On Set | Dettol