Producer | Layal Mooti

Layal has risen through electriclime° and developed
into a leading Producer within the company

 

On International Women’s Day, electriclime° are proud to celebrate the amazing rise of our Producer in Dubai, Layal Mooti.

Life came full circle for Layal after giving a recent talk at the American University of Sharjah.

It was a special moment for Layal, who studied at the university from 2014-2018, learning her trade before moving into the professional world.

Layal joined electriclime° in Alserkal Avenue in 2019, rising swiftly through the ranks. Having started as an intern, she became Production Assistant, and then Production Coordinator before being promoted to Production Manager.

After that, in October 2022 she was made Producer with the company, with her first project in the new role being a spot for Dubai Tourism, featuring dancing duo the Gardiner Brothers.

She then went on to take the lead on various projects for brands such as Dyson and Toyota, filming across the region.

After her superb work and growth in the industry, Layal headed back to the American University of Sharjah to present to students the ins and outs of being a producer.

From the roles and responsibilities that the job entails, to planning a project and imparting to a young, up-and-coming group the best practices of being a Producer.

“It was truly a pleasure giving this talk at AUS and walking the students through all the aspects of the production industry that I wish I knew when I was a graduate,” Layal said. 

“We went through all the stages from receiving a brief to winning the job award to getting into the hustle and bustle of production in the Middle East.

“I really enjoyed this experience and felt it added value to the students’ knowledge of production especially in a professional environment and what to expect once they get into the industry.”

 

LOCATION | AMERICAN UNIVERSITY OF SHARJAH
TIME | 19:00
25.3462°N, 55.4211°E

OnSet° | CrimsonLogic With Daniel Marjan

OnSet° | CrimsonLogic with Daniel Marjan

NewDirector° | Sam Templeton

NewDirector° | Sam Templeton

Awards° | Betr Wins Gold At CICLOPE Festival

Awards° | Betr wins Gold at CICLOPE Festival

NewDirector° | Martín Romanella

NewDirector° | Martín Romanella

Feature° | Electriclime° At SXSW Sydney

Feature° | electriclime° at SXSW Sydney

NewDirector° | Fernando Hart

NewDirector° | Fernando Hart

Culture° | Shaye Guillory Promoted

Culture° | Shaye Guillory promoted

NewDirector° | Henrik Rostrup

NewDirector° | Henrik Rostrup

NewDirector° | Clare Chong

NewDirector° | Clare Chong

OnSetº | Standard Chartered Bank X Liverpool FC

OnSetº | Standard Chartered Bank x Liverpool FC

NewDirectorº | Roos Brothers

NewDirectorº | Roos Brothers

Finalists | Agency Of The Year Awards 2023

Finalists | Agency of the Year Awards 2023

Newdirector° | Emile Rafael

newdirector° | Emile Rafael

OnSetº | Audi

OnSetº | Audi

NewDirectorº | Kids Of Bill

NewDirectorº | Kids of Bill

NewDirectorº | Adinah Dancyger

NewDirectorº | Adinah Dancyger

NewDirectorº | AOE

NewDirectorº | AOE

NewDirectorº | Dania Bdeir

NewDirectorº | Dania Bdeir

Meet The Team | Dubai

Meet The Team | Dubai

OnSetº | Dyson

OnSetº | Dyson

OnSetº | Riot Games In Berlin

OnSetº | Riot Games in Berlin

OnSetº | Estée Lauder

OnSetº | Estée Lauder

Senior Producer | Dora Claire David

Senior Producer | Dora Claire David

News | Grace Rached Internship Program

News | Grace Rached Internship Program

OnSetº | Toyota Veloz

OnSetº | Toyota Veloz

Producer | Layal Mooti

Producer | Layal Mooti

Electriclime° | 2022

electriclime° | 2022

OnSetº | Saudi Arabia

OnSetº | Saudi Arabia

NewDirectorº | Electriclime° Welcomes Nick Sullivan To Roster

NewDirectorº | electriclime° welcomes Nick Sullivan to roster

On Set | Audi RS3

On Set | Audi RS3

Feature | Mariam Gabunia

Feature | Mariam Gabunia

On Set | Electriclime° Provide Snickers Hunger Support

On set | electriclime° provide Snickers Hunger Support

On Set | Electriclime° Creates Futuristic New Look For Intel’s ‘Evo’ Laptop

On Set | electriclime° creates futuristic new look for Intel’s ‘Evo’ laptop

Winners | Electriclime° Clinch Gold At Shots Awards Asia Pacific 2022

Winners | electriclime° clinch Gold at shots Awards Asia Pacific 2022

Top Ten | Electriclime° In Creativepool List

Top Ten | electriclime° in Creativepool list

Behind The Scenes | ClearScore By Toby Morris

Behind the Scenes | ClearScore by Toby Morris

Awards | Electriclime° Accepted Into Campaign Brief’s The Work 2022

Awards | electriclime° accepted into Campaign Brief’s The Work 2022

On Set | Mastercard

On set | Mastercard

Feature | Grace Rached

Feature | Grace Rached

Feature | Omar Khalifa

Feature | Omar Khalifa

Awards | Electriclime° Recognised At Immortal Awards

Awards | electriclime° recognised at Immortal Awards

Feature | Daniel Marjan

Feature | Daniel Marjan

New Name | Electriclimefilms Changes To Electriclime°

New name | electriclimefilms changes to electriclime°

New Director | Anthony Pellino

New Director | Anthony Pellino

Awards | Electriclime Nominated In AOTY

Awards | electriclime nominated in AOTY

Feature | Director Dania Bdeir On Estée Lauder Film

Feature | Director Dania Bdeir on Estée Lauder film

Interview | Harrison Bo Born

Interview | Harrison Bo Born

On Set | Crazy Domains

On set | Crazy Domains

Feature | Tobias Ross-Southall

Feature | Tobias Ross-Southall

On Set | Target With Pete Moore

On set | Target with Pete Moore

BTS | The Iconic With Lester Jones

BTS | The Iconic with Lester Jones

Feature | Layal Mooti

Feature | Layal Mooti

Awards | Electriclime°’s Durex Film Shortlisted

Awards | electriclime°’s Durex film shortlisted

On Set | Australian Olympic Committee

On Set | Australian Olympic Committee

Feature | Internship Experience In Dubai

Feature | Internship experience in Dubai

New Director | Pete Moore

New Director | Pete Moore

Q&A | Hopi Allard

Q&A | Hopi Allard

On Set | David Beckham Stars In MBS Spot

On Set | David Beckham stars in MBS spot

On Set | Intercontinental

On Set | Intercontinental

16mm Film | DOP Tom Welsh

16mm Film | DOP Tom Welsh

On Set | NCS

On Set | NCS

BTS | Bacardi In NYC

BTS | Bacardi in NYC

On Set | Electriclime° Battles Through Thunder And Rain In Kuala Lumpur

On set | electriclime° battles through thunder and rain in Kuala Lumpur

On Set | Parker Pens

On set | Parker Pens

Behind The Scenes | KFC Confessions

Behind The Scenes | KFC Confessions

BTS | Pete Moore For Clipsal

BTS | Pete Moore for Clipsal

On Set | Acer

On set | Acer

BTS | Lincoln Aviator

BTS | Lincoln Aviator

On Set | Electriclime° Launch Audi E-tron In Singapore

On set | electriclime° launch Audi e-tron in Singapore

Grace Rached

Grace Rached

On Set | Air+ In Singapore And Melbourne

On Set | Air+ in Singapore and Melbourne

On Set | Mexico City

On Set | Mexico City

On Set | Sony In Mongolia

On Set | Sony in Mongolia

On Set | Head Start Homes

On set | Head Start Homes

Electriclime° | Sustainable Set

electriclime° | Sustainable Set

On Set | Dettol

On Set | Dettol